Revolutionize Your Digital Impact Across Devices

These four things will change your digital experience game.

Photo by Marvin Meyer on Unsplash

A great digital experience is essential to keeping your current customers and gaining new ones.

In the ever-evolving digital landscape, the great balancing act of creating systems that not only work seamlessly but also look fantastic on both desktop and mobile is no small feat.

But it’s so freaking important.

Why? Here are some stats to break it down for you:

• 58% of internet users worldwide are browsing on mobile.

• A great mobile experience can increase sales up to 30%.

• Mobile shopping has increased 40% since 2020.

Having a seamless experience across the board makes your site is accessible for everyone, regardless of how they find you.

The only problem? It’s not as easy as it looks. Simply copying your desktop website to mobile won’t do the trick. There are different adaptations that need to be made to keep your site optimized for the device your users are scrolling on.

Here are four things to keep in mind when you’re optimizing your site for mobile:

1. Optimized Images and Media

   Compress and optimize images and multimedia elements to reduce loading times. Large files can slow down mobile websites, affecting both user experience and search engine rankings.

2. Mobile-Friendly Navigation

   Simplify navigation for mobile users by adopting mobile-friendly menu structures. Consider collapsible menus, hamburger icons, or thumb-friendly navigation patterns to enhance usability on smaller screens.

3. Mobile-Friendly Forms

   Simplify and optimize forms for mobile users. Minimize the number of required fields, use adaptive input fields, and consider utilizing features like auto-complete to enhance the user experience during data entry.

4. User Testing and Feedback

   Conduct usability testing with actual mobile users to gather feedback on the mobile experience. Understand user behavior, identify pain points, and use this insight to continually refine and improve your mobile site.

Take some time today to scroll your site on mobile and check for these things. Then, join me in my Facebook group at noon CT to chat more!