What business tools can you not live without?
Elevate your brand with these four platforms.
The right tools can be the game-changer your business needs.
From skyrocketing email campaigns to streamlining social media management, the possibilities are endless.
As a tech lover who finds joy in experimenting with the latest gadgets (seriously, it's like a playground for me 🤣🤓), I've sifted through the chaos of never-ending choices to bring you a curated list of my favorite marketing tools for small businesses.
Tech tools are NOT a one-size-fits-all. If something works for you, awesome. Keep it. If it’s not working for you, try something new.
The main things to consider are:
Are you saving time/energy with this tool?
Is the cost of the tool worth the time saved?
If you answered no to either of those, it might be time to try something else. If you need recommendations, take a look at my list.
Here are four tools that I rely on every day:
Slack
I hate meetings and emails. So Slack has become an integral part of our business. We communicate with our team, our customers, and outside partners. We run workflows for approvals and notifications from all our other systems. It’s the central communication hub for everything we do.
Airtable
Who still uses spreadsheets?? This girl! But Airtable isn’t just a spreadsheet. It’s a spreadsheet on steroids. The ability to do all the normal data manipulation things. It also sends automated emails and allows the creation of custom workflows. If you're struggling to manage data in a productive way, consider chatting with me about Airtable.
Google Workspace / OneDrive
One drive by Google is the best thing Google has ever invented. I don’t have to open a browser to save and or open files. It sits within my native folder structure on the hard drive of my Mac, and I can open and work with files all day - no internet needed. And when I connect back to Wifi, it pushes them to the cloud, no questions asked. Talk about a lifesaver. Never lose access to your files again.
LastPass
Does anyone else here have one bazillion passwords they’re trying to remember? Me too! But now I only have to remember one. With LastPass, all my passwords are saved across all my devices. I only have to remember the master password. It saves your passwords and generates strong, secure passwords, so you never have to worry about remembering or sharing passwords across logins.
I’m going LIVE to talk about these tools at 7 pm CT in my private Facebook group tonight. Grab your after-dinner beverage and join me.
Not a member of the group yet? What are you waiting for…